Based on the concept of the gold enhanced little black dress, Logic Design further heightened the elegance of l’Eau d’Issey’s special end of year holiday edition. The agency designed a glossy bottle and a precious small box to hold this Noir Absolu for men and …
Logic Design Polska takes part in the launch of a sports hall for children in Poland. The core of the creation was based on the desire to embody the power and reliability of the proposed program, while adopting fun and accessible world that would also reassure the parents. The agency drafted a logo inspired by the modules from a gym for kids. The logo, composed of imbricated geometrical forms and basic colors, reflects lively and energetic world of children. The visual identity appears on many tools created by Logic Design: stationery, sales brochures, promotional items, interior design, website, Facebook fanpage and advertising poster for a campaign launched on 1st September 2013.
Logic Design won an award fro its work on the project Oasis Ptit Déj. This bronze TOPCOM rewards the creation of the branding codes, and of the range’s packaging.
The famous chocolate bar in Poland is adopting a new sleek design give itself a lighter look. The packaging is adorned by a sensual logo shaped like a mouth and feminine silhouettes inspired by the world of fashion. The brand is made more outstanding by this new architecture and more distinctive thanks to the introduction of a dominant common colour: blue. With its 3 flavours (milk chocolate, coconut, hazelnut) and its 2 sizes (classic and maxi), Princessa enhances its shelf impact with this design.
The Famille Michaud Apiculteur has asked Logic Design to strengthen the regional presence of its Beekeeper Honey glass jar range, composed of thirteen honeys from French honey regions. The agency has created the design of the new volume glassware in the image of the conical and iconic cardboard pot of the France Honey range, available in 4 sizes. An embossed royal bee, the traditional symbol, affirms the authenticity of the product. In addition, a new graphic identity on the labels emphasizes the thirteen honey regions, and the company’s expertise.
Favrichon & Vignon, the precursor of Biological agriculture in France, has asked Logic Design to design the Charles Vignon brand design and packaging system, for the mass market retail channel. The agency has capitalised on the values of authenticity and tradition with a local presence and the highlighting of the expertise of the cereal agriculture. The village of Saint Symphorien de Lay which appears on the pack establishes the permanent expertise of the Favrichon & Vignon company. The gourmet recipes and the Doypack packaging bring this product into the modern world. The agency has also created the web design and developed of the website for the brand to emphasise Charles Vignon’s range and commitment.
Logic Design is promoting the Spontex eco-friendly sponges collection. The agency has created a new design which builds on the fun and offbeat tones and the presence of the hedgehog mascot on the pack. There is also a new name for the range: “The Essentials” (« Les incontournables ») which includes four sponges with different cleaning powers: The Hyper Sensitive, The Ready for Everything, The Super Sturdy and The Thirsty. Green pictograms establish the eco-friendly underline of the products.